Optimal Learning before Choice
T. Tony Ke, Miguel Villas-Boas
Journal of Economic Theory, vol. 180, 2019, p. 383-437.

The Performance Measurement Trap
Dmitri Kuksov, Miguel Villas-Boas
Marketing Science, vol. 38, 2019, p. 68-87.

A Dynamic Model of Repositioning
Miguel Villas-Boas
Marketing Science, vol. 37, 2018, p. 279-293.

Too Much Information? Information Provision and Search Costs
Fernando Branco, Monic Sun, Miguel Villas-Boas
Marketing Science, vol. 35, 2016, p. 605-618.

Competitive Vices
Fernando Branco, Miguel Villas-Boas
Journal Of Marketing Research, vol. 52, 2015, p. 801-816.

When More Alternatives Lead to Less Choice
Dmitri Kuksov, Miguel Villas-Boas
Marketing Science, vol. 29, 2010, p. 507-524.

Competitive Product Lines with Quality Constraints
Udo Schmidt Mohr, Miguel Villas-Boas
Quantitative Marketing And Economics, vol. 6, 2008, p. 1-16.

Consumer Stockpiling and Price Competition in Differentiated Markets
Liang Guo, Miguel Villas-Boas
Journal of Economics and Management Strategy, vol. 16, 2007, p. 827-858.

Dynamic Competition with Experience Goods
Miguel Villas-Boas
Journal of Economics and Management Strategy, vol. 15, 2006, p. 37-66.

The Targeting of Advertising
Ganesh Iyer, David Soberman, Miguel Villas-Boas
Marketing Science, vol. 24, 2005, p. 461-476.

Communication Strategies and Product Line Design
Miguel Villas-Boas
Marketing Science, vol. 23, 2004, p. 304-316.

Consumer Learning, Brand Loyalty, and Competition
Miguel Villas-Boas
Marketing Science, vol. 23, 2004, p. 134-145.

Price Cycles in Markets with Customer Recognition
Miguel Villas-Boas
Rand Journal of Economics, vol. 35, 2004, p. 486-501.

Renegotiation and Collusion in Organizations
Leonardo Felli, Miguel Villas-Boas
Journal of Economics and Management Strategy, vol. 9, 2000, p. 453-483.

Dynamic Competition with Customer Recognition
Miguel Villas-Boas
Rand Journal of Economics, vol. 30, 1999, p. 604-631.

Oligopoly with Asymmetric Information: Differentiation in Credit Markets
Miguel Villas-Boas, Udo Schmidt Mohr
Rand Journal of Economics, vol. 30, 1999, p. 375-396.

Product Line Design for a Distribution Channel
Miguel Villas-Boas
Marketing Science, vol. 17, 1998, p. 156-169.

Comparative Statics of Fixed Points
Miguel Villas-Boas
Journal of Economic Theory, vol. 73, 1997, p. 183-198.

A Theory of Forward Buying, Merchandising, and Trade Deals
Rajiv Lal, John Little, Miguel Villas-Boas
Marketing Science, vol. 15, 1996, p. 21-37.

Exclusive Dealing and Price Promotions
Rajiv Lal, Miguel Villas-Boas
Journal of Business, vol. 69, 1996, p. 159-172.

Models of Competitive Price Promotions: Some Empirical Evidence from the Coffee and Saltine Crackers Markets
Miguel Villas-Boas
Journal of Economics and Management Strategy, vol. 4, 1995, p. 85-107.

Sleeping with the Enemy: Should Competitors Share the Same Advertising Agency?
Miguel Villas-Boas
Marketing Science, vol. 13, 1994, p. 190-202.

Predicting Advertising Pulsing Policies in an Oligopoly: A Model and Empirical Test
Miguel Villas-Boas
Marketing Science, vol. 12, 1993, p. 88-102.

Dynamic Duopolies with Non-Convex Adjustment Costs
Miguel Villas-Boas
Economics Letters, vol. 39, 1992, p. 391-394.