Título:

Exclusive Dealing and Price Promotions

Autores:

Rajiv Lal (Stanford U)
Miguel Villas-Boas (U Católica Portuguesa) U CA, Berkeley, (U Católica Portuguesa)

Revista:

Journal of Business

Ano:

1996

Volume:

69

Páginas:

159-172

Códigos JEL:

M31 - Marketing
L11 - Production, Pricing, and Market Structure; Size Distribution of Firms
L81 - Retail and Wholesale Trade; Warehousing; e-Commerce