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Article
Title:
Margins and Market Shares: Pharmacy Incentives for Generic Substitution
Authors:
Kurt Brekke
(
Norwegian School of Economics
)
Tor Helge Holmas
(
Uni Rokkan Centre, Bergen
)
Odd Rune Straume
(
U Minho
,
U Bergen
)
Journal:
European Economic Review
Year:
2013
Volume:
61
Pages:
116-131
JEL codes:
L65 - Chemicals; Rubber; Drugs; Biotechnology
L81 - Retail and Wholesale Trade; Warehousing; e-Commerce
M31 - Marketing
M37 - Advertising
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