Título:

Behavior-Based Pricing under Imperfectly Informed Consumers

Autores:

Rosa Branca Esteves (U Minho)
Sofia Cerqueira (U Minho)

Revista:

Information Economics and Policy

Ano:

2017

Volume:

40

Páginas:

60-70

Códigos JEL:

D12 - Consumer Economics: Empirical Analysis
L11 - Production, Pricing, and Market Structure; Size Distribution of Firms
M37 - Advertising
D82 - Asymmetric and Private Information
L25 - Firm Performance: Size, Diversification and Scope, Age, Profit, and Sales

DOI:

10.1016/j.infoecopol.2017.06.007