Title:

Can Information Costs Affect Consumer Choice? Nutritional Labels in a Supermarket Experiment

Authors:

Kristin Kiesel (CA State U, Sacramento)
Sofia Villas-Boas (U CA, Berkeley)

Journal:

International Journal of Industrial Organization

Year:

2013

Volume:

31

Pages:

153-163

JEL codes:

D12 - Consumer Economics: Empirical Analysis
D18 - Consumer Protection
L81 - Retail and Wholesale Trade; Warehousing; e-Commerce
M31 - Marketing