Título:

Consumer Demand for Fair Trade: Evidence from a Multistore Field Experiment

Autores:

Jens Hainmueller (Stanford U)
Michael J. Hiscox (Harvard U)
Sandra Sequeira (LSE)

Revista:

Review of Economics and Statistics

Ano:

2015

Volume:

97

Número:

2

Páginas:

242-256

Códigos JEL:

D12 - Consumer Economics: Empirical Analysis
L11 - Production, Pricing, and Market Structure; Size Distribution of Firms
M31 - Marketing
M14 - Corporate Culture; Social Responsibility